In depth · Emails that know when to show up

Emails that know when to show up.

One generic newsletter replaced with lifecycle emails that go out at the right moment, in sync with the CRM.

The problem

Everyone received the same newsletter, and the moments that mattered slipped through: a failed payment could go unnoticed for weeks.

What we did

  1. 01

    Mapped the moments

    We listed the moments in a customer's lifecycle that deserve a message, from welcome to a failed payment.

  2. 02

    Automated the emails

    Each moment now sends the right email on its own.

  3. 03

    Synced the CRM

    Emails and the CRM share the same picture of each customer.

What changed

Every lifecycle moment now triggers the right email, in sync with the CRM. Nobody has to remember anymore.

Have something that should run itself?

Tell us what runs by hand today. We reply within one business day with a first idea.

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