In depth · Many brands. One platform

Many brands. One platform.

Four separate sites, logins and update cycles brought onto one platform, while each brand keeps its own look.

The problem

Every brand ran its own site, with its own login, its own update cycle and its own licence, paid four times over.

What we did

  1. 01

    Chose one platform

    One platform to host every brand, with one login and one update cycle.

  2. 02

    Gave each brand its system

    Shared components underneath, each brand's own design system on top.

  3. 03

    Migrated the sites

    The content of each old site moved across to the new platform.

What changed

One platform, one login and one update cycle, with each brand keeping its own look. The licences are no longer paid four times.

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